Over nine in ten young adults in France admit to poor eating habits - IPSOS Survey April 2024


Paris, April 02, 2024

To mark Paris 2024 Olympic and Paralympic Week, Danone has published the results of an IPSOS survey on the dietary and exercise habits of young people in France.


As an Official Partner of the Paris 2024 Olympic and Paralympic Games, Danone is working to encourage a healthy diet and exercise for people of all ages through its dairy and plant-based products.


Building on its corporate mission of bringing health through food to as many people as possible, Danone is committed to promoting healthy eating habits and regular exercise. With this in mind, it recently commissioned a survey from market research specialist IPSOS to learn more about the diets and physical activity of young French people.


“These results encourage us to double down on our efforts to promote a balanced diet and regular exercise, especially among young people. At Danone, we are convinced that the future of food must be linked to health. Our research confirms the importance of a healthy diet at every stage of life, as well as the role nutritionally sound products play in helping everyone maintain their health capital.” Isabelle Esser, Chief Research, Innovation, Quality and Food Safety Officer, Danone

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