Sold in more than 140 countries, evian wants to favour healthier and more sustainable drinking behaviors through its products.
Rooted in its pioneering spirit, evian has always been operating in the most sustainable way, never taking more than what nature offers, respecting the natural cycle of water in accordance with European regulations.
For more than 25 years, evian has been fulfilling this commitment at the forefront of its sustainability journey, with three main focuses – water resource, carbon and plastic. Following this journey, the brand has set ambitious targets for the coming years:
- To become a global carbon neutral brand by 2020;
- To be a 100% circular brand by 2025 making all of its plastic bottles from 100% recycled plastic.
Click on the image below to download the evian sustainability journey infographic:
“We want to use the power of our global brand to take a leadership position and drive collaboration across the industry. We’re committed to move the mindset of today’s generation from ‘we can’ to ‘we do’."
Patricia Oliva, evian Global Brand Director.
At evian, we believe that being able to reconnect with the youthful spirit that we were all born with is key to living life with intention in today’s world.
To embody its “Live young” spirit, evian has taken the world by storm for the past decade with its iconic baby campaigns and famed Live young Team of athletes composed of Maria Sharapova, Stan Wawrinka, Lucas Pouille, Madison Keys, Garbiñe Muguruza and Lydia Ko. Since the first “Live young” campaign in 2009, evian has managed to personify its story with a successful creative saga, collecting thousands of millions of impressions.
evian and sports
evian has been supporting sports for many years, sponsoring major international tennis events such as The Championships Wimbledon and the US Open, or golf tournaments like The Evian Championship and promoting the importance of hydration, sports and a “Live young” spirit as essential for a healthy and balanced lifestyle.
To make sure there is a hydration option that fits consumers’ needs at every moment of their life, wherever they go, evian has a convenient offer that’s right for any occasion.
evian: from the heart of the French Alps
The history of evian natural mineral water is above all the history of a unique natural site born during the Ice Age, almost 50,000 years ago, in the heart of the French Alps in Evian-les-Bains. The rain and snow fall in the catchment area of the plateau of Gavot, the precious drops acquiring their unique mineral composition during a 15-year-long journey through the rocks before being bottled at the source.
Discover below the history of evian, from its discovery in 1789 to the inauguration of its carbon-neutral bottling site in 2017.