Volvic strikes back with a revamp of its most iconic format, its largest reference on the market, now made from 100% recycled PET. This move, a strong echo to Danone’s global packaging policy, is a major step in the brand’s roadmap towards more sustainable packaging, where plastic evolves from potential waste to a valuable resource. What’s more, the revamped Volvic 8L bottle uses approximately 15% less plastic than the previous version. Find out more about this milestone in the brand’s sustainability journey!
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