London, Wednesday 16th September – In line with its support for mandatory healthy food sales reporting, Danone has voluntarily published its Sales Weighted Average Nutrient Profiling Model (NPM) score of -0.09 in the UK for 2025, reflecting the nutritional strength of its portfolio* and its commitment to transparency.
The company has long supported concrete actions that help to drive healthier food consumption and welcomed the Government’s commitment to introducing mandatory healthy food sales reporting for large food businesses in its 10-Year Health Plan for England.
In the UK, Danone has voluntarily reported on the healthiness of its portfolio since 2023 championing the value of open and accountable reporting. Danone’s new UK -0.09 Sales Weighted Average NPM score builds on its existing voluntary health and nutrition reporting metrics.
The Nutrient Profiling Model (NPM) score underpins the Government's High Fat, Salt and Sugar (HFSS) classification***, which scores foods equal or above 4 and drinks equal or above 1 as ‘less healthy’.
As a more granular measure of nutritional quality, an Average NPM score provides greater insight into the nutritional profile of the products beyond their HFSS status. As a company with a mission to bring health through food to as many people as possible, Danone UK views the nutritional quality of its portfolio as a critical measure of success.
The company also welcomed the commitment by a group of ‘early-movers’ within the Food and Drink Federation to publish healthy food sales data, based on the current NPM, during 2027. As a member already reporting on this metric, Danone sees it as a positive step forward in driving greater transparency and consistency in reporting across the industry, allowing evaluation of efforts to improve diets.
