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Strong footing in a very dynamic sector
Last update: April 2008
:: The baby nutrition market covers two very distinct segments: infant formulas and solid food. The infant formula market has been driven by the emergence of stage-two products (for children aged from 6 to 12 months) and stage-three products (12-18 months). Also known as growing-up milks, they are fortified with iron in order to meet infants’ nutritional needs more effectively than cow’s milk. They are natural substitutes for breast milk – the ideal food for infants in the first months of their lives. In the solid food sector, cereals have experienced the highest growth rates, projected to reach 6% over the next five years. At the same time a new, highly profitable segment has been developing – prepared foods for toddlers between 18 and 36 months.



