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Asia drives growth
Last update july 2011
:: The Baby Nutrition division made a robust showing in 2010. Powered by double-digit growth in the Asia-Pacific region, sales rose 8,9% like-for-like, to top the €1 billion mark.
Infant formula accounts for three-quarters of Baby Nutrition sales, with a particular focus on growing-up milks for ages one to three and older, where sales rose nearly 20% in 2010. The division is continuing to expand in this area, in full compliance with the WHO code and local legislation — Danone naturally recognizes that breastfeeding is the best solution for babies.
Out in the field, our Baby Nutrition teams continue to build close relationships with healthcare authorities and medical professionals, emphasizing the importance of understanding that the special nutritional requirements of babies are different from those of adults. For example, before age 3, toddlers should not switch directly from breastfeeding to cow’s milk, which is both too high in proteins and too low in vitamins and minerals to meet their needs.
