The Ocean Cleanup’s InterceptorTM is the world’s first scalable solution for removing plastic from rivers.
Sharing decades of packaging know-how, Danone, along with brands evian® and Aqua®, have been able to help The Ocean Cleanup analyze and categorize the collected debris from the first prototype in Indonesia, the River Clean Up System (RCS) InterceptorTM 001, as well as understand better the challenges in extracting and treating the waste that is recovered.
The project is supported by the governments of Indonesia and the Netherlands as well as the Special Capital Region of Jakarta.
©The Ocean Cleanup
HOW DOES THE PROJECT CONTRIBUTE TO DANONE’S 2030 GOALS?
In Indonesia, more than 80% plastic waste enter the ocean through rivers (equal to 200,000 tons every year).
As a company striving to protect and maintain the health of people and the health of the planet, Danone AQUA wants to take part in accelerating the transition from a linear economy to a circular economy of packaging. It is committed to recovering more plastic than it uses in Indonesia by 2025, including through the InterceptorTM 001 to intercept plastic waste into the rivers.
The InterceptorTM 001 technology aims to stop plastic waste from entering oceans by first intercepting it from rivers. The environmentally friendly InterceptorTM, which is 100% solar powered and uses the natural forces of the current, aims to extract up to 50 tons of plastic waste a day from the 1,000 most polluted rivers around the world.
Participation in this research mission has been part of a broader roadmap implemented by evian® to become a 100% circular brand by 2025 through pioneering partnerships and collaborations to redesign packaging, accelerate recycling initiatives and recover plastic waste from nature.
It also contributes to Danone’s commitment to achieve 100% circular packaging by 2025 and supports Danone's 2030 Goal to Preserve and renew the planet's resources.
HOW DOES IT CREATE VALUE?
The program fosters the Indonesian government better understanding of river-based aspects of the urban waste problem, and of what can be done to collect waste effectively and efficiently.
The research conducted as part of this program focused on the analysis of the river waste characteristics and on how to prevent it from entering the ocean. It reached several conclusions on the characteristics of plastic waste within the river which are dominated by plastic bags and PP/LDPE films (49.0%) and HDPE films (27.6%). PET bottles represent only 3.4%.
Danone AQUA hopes this program can help Jakarta to address plastic management issues and to support Indonesia government’s target to reducing 70% waste plastic into the ocean for cleaner Indonesia environment by 2025.