SDG 12 Icon - Responsible Consumption and Production





Engagement of Danone: Major Focus


Decoupling economic growth from natural resource use is fundamental to sustainable development. Achieving this SDG implies promoting sustainable business practices and consumer behaviour; and to address challenges linked to air, soil and water pollution and exposure to toxic chemicals. In addition, more than a billion of tons of food keeps on being lost or wasted per year.


Source: United Nations

  • Target 12.2: By 2030, achieve the sustainable management and efficient use of natural resources.
  • Target 12.3: By 2030, halve per capita global food waste at the retail and consumer levels and reduce food losses along production and supply chains, including post-harvest losses.
  • Target 12.5: By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse.
  • Target 12.6: Encourage companies, especially large and transnational companies, to adopt sustainable practices and to integrate sustainability information into their reporting cycle. 
  • Target 12.7: Promote public procurement practices that are sustainable, in accordance with national policies and priorities.
  • Target 12.8: By 2030, ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature


Source: SDG Compass

  • Sustainable sourcing
  • Resource efficiency of products and services
  • Material recycling
  • Procurement recycling
  • Product and service information and labeling


Danone is engaged on SDG 12 as a major focus

At Danone, our long-standing dual commitment to business success and social progress is deeply embedded in our company culture. We strive to create and share sustainable value for all, through products and practices that support our journey toward strong , profitable, sustainable  growth. We have a clear point of view that the health of people and the health of the planet are intimately interdependent and reconnecting the two is equally critical. Our vision One Planet. One Health is our commitment to stand by the food sovereignty of people and therefore foster responsible consumption and production.

Danone overall ambition to be certified as a B CorpTM

Our ambition to become a certified B CorpTM is probably the best expression of our long-term commitment to create and share sustainable value for all. In today’s world, big companies and their brands are fundamentally challenged as to whose interest they really serve. B CorpTM certification is a mark of trust for entities demonstrating high standards of social and environmental performance. Today, 20 Danone entities in different geographies are certified and over one third of our global business is covered by the B CorpTM certification: our ambition is to be amongst the first global company to be certified as a B CorpTM, which will be a clear recognition of our engagement behind sustainable and responsible consumption. We aim to be certified as a B Corp™ by 2030 and to obtain certification of our Waters Business by 2022.

Danone commitment to advance circular economy and eliminate waste

Circular economy, especially when it comes to plastic, water or milk, is a major game changer. We want to embrace it to protect, fuel and grow our business. Circular economy objectives are embedded into our Cycles & Procurement organization which has set dedicated teams to advance the circular economy of Plastic, Water and Milk.


Packaging is essential to ensure food safety and to reduce food waste. But it also represents an environmental challenge. Pooling expertise and resources with partners across the food and beverage industry, we have committed in our Packaging Policy (launched in 2016 and updated in 2018), to play our part to accelerate the transition from a linear to a circular economy of packaging. We affirmed our ambition to make our packaging 100% circular and set out how we will accelerate our journey by eliminating the packaging we don’t need; innovating so all the packaging we do need is designed to be safely reused, recycled or composted; and ensuring the material we produce stays in the economy and never becomes waste or pollution.

The objectives of our Packaging Policy are built around 3 pillars:

  • “Packaging designed for circularity”: Initiatives to improve product design and develop alternative delivery and reuse models (target: Use 100% reusable, recyclable or compostable packaging by 2025).
  • “Reused, Recycled or Composted in practice”: Investments to develop effective, efficient and inclusive systems for increased collection and recycling, to boost recycling (target: launch or support collection and recycling initiatives in each of our 20 largest markets by 2025)
  • “Preservation of natural resources”: Actions to preserve natural resources by reintegrating recycled materials into our packaging and developing use of renewable materials (targets: 50% recycled material in average for our water and other beverage bottles by 2025; offer consumers 100% recycled PET bottles in all our major markets; zero polystyrene worldwide by 2025).

In 2020, we also announced that we will invest €200 million in a fund dedicated fund to explore next generations of packaging materials and models by 2025. This is part of an accelerated investment plan of around €2 billion cumulative over the 2020-2022 period on brands, climate and agriculture, packaging (about €900 million) and digitalization.

For more information, see our Packaging Policy  as well as our Universal Registration Document 2019.

Danone’s Water brands also took specific commitments on packaging through the collective WeActForWater’. The brands notably aim to reach 100% rPET across Europe and to achieve 100% recyclability by 2025.

Food Waste:

Danone is also working on reducing food waste as much as possible. Food Waste is a major global issue and as a food manufacturer we have committed in the context of Consumer Goods Forum (CGF) to play our part and reduce food waste and maximize its recovery within our operations by 50% by 2025 (2016 baseline).


Engaging our brands and consumers into the transformational journey of responsible and meaningful consumption

People are craving for change when it comes to their food. At Danone, we believe that each time we eat and drink we can vote for the world we want. This is why we aim to build purpose driven brands – what we call Manifesto brands - that will act as true activists towards their point of view, not only delivering an exciting experience to people, but also committing to create a positive impact on health, planet and society.

Danone strives to anticipate consumers’ expectations and emerging tastes and to encourage them in their day-to-day food and beverage choices. 

  • We are a global leader in organic and plant-based products, leveraging our commitment to offer consumers healthier, sustainable great-tasting options. Our organic brands include Horizon premium dairy range and Happy Family baby food brand in the U.S. and Les 2 Vaches organic dairy brand and Blédina Les Récoltes Bio range in France, and we continue to diversify our innovative plant-based product offer to respond to rising consumer trends such as flexitarianism.
  • Producing food for future generations and farming responsibly depends on biodiversity. In the U.S., we have expanded our portfolio of yogurts to include non-GMO Project Verified options since 2016, in line with people’s preferences. In particular, we have supported farmers in cultivating non-genetically modified feed for their cows. We have also launched a multi-year, $6 million research program to help improve soil health and productivity. Importantly, we display the non-GMO Project Verified logo on packs and highlight any GM ingredients in our portfolio to help people make informed purchasing decisions.

Danone integration of sustainability in its business practices and reporting cycle

  • The Danone Way Guidelines enable teams to implement sustainability practices throughout Danone subsidiaries. The guidelines are updated every year to help subsidiaries achieve Danone's sustainability targets. Subsidiaries, together with in-house experts from each strategic theme, conduct a yearly self-assessment which entitles them to an individualized scorecard. In 2019, entities representing approximately 99% of our consolidated net sales undertook a sustainability assessment.
  • Extensive information concerning Danone’s strategy and performance with regard to Sustainable Development can be found in our Integrated Annual Report available online. Practices and quantitative results are described there, based in particular on the Global Reporting Initiative (GRI G4) indicators, the Global Compact and the United Nations Sustainable Development Goals.




Danone entities

B CorpTM certified.

> 1/3

of Danone’s global business is covered by B CorpTM certification.


of Danone’s total packaging is recyclable, reusable or compostable.


of recycled PET on average in the Waters Business and 20.5% in countries where local standards and regulations allow for it.


  • Danone spearheaded the One Planet Business for Biodiversity (OP2B) coalition with the World Business Council for Sustainable Development (WBCSD) which was launched at the UN General Assembly in September 2019 and aims to protect and restore cultivated and natural biodiversity. Twenty companies had signed on by the end of 2019 (learn more).
  • Since 2015, Danone partnered with B Lab® with an aim to accelerate the process for large, publicly listed multinationals to measure and contribute to what matters (learn more).
  • Danone participated in the beta-testing of the SDG Action Manager which was developed by the United Nation Global Compact (UNGC) and Blab® (learn more).
  • In January 2017, Danone has joined the Ellen MacArthur Foundation as ninth Global Partner to advance circular economy (learn more).
  • In 2017, Danone forged a partnership with LOOP Industries. LOOP has developed a ground-breaking technology that enables a continuous loop for recycling at large scale, transforming all types of PET waste into high quality plastic (learn more).
  • Danone participates in the global purchasing system LoopTM in partnership with Terracycle, providing consumers with access to a variety of products in personalized, sustainable packaging that are collected, cleaned, filled and reused (learn more).


  • SDG 2: Zero Hunger
  • SDG 6: Clean Water and Sanitation
  • SDG 13: Climate Action
  • SDG 14: Life Below Water
  • SDG 15: Life on Land
  • SDG 16: Peace, Justice and Strong Institutions